Optery vs DeleteMe Pricing Seat by Seat and Which Service Is Cheaper

Almost every comparison in this category pits an automated service against a human one, which makes the price gap look like a bargain and tells you nothing. Optery against DeleteMe is the exception. These are the only two major US data removal services that will put a named human on your account, so at the tier where both do it, you are comparing like with like for the first time. The gap turns out to be $20 a year.

Every figure below was read on 31 August 2026 from each vendor's own pricing page. Where a monthly number appears on a vendor's site that is really an annual total divided by twelve, that is stated rather than repeated. The per-person arithmetic is ours, shown so you can check it.

Optery vs DeleteMe pricing, every tier side by side

The structural difference matters more than any single number: Optery sells four tiers of one product to one person, and DeleteMe sells one product to one, two or four people on either a one-year or a two-year commitment. That means they only line up cleanly in the middle.

Swipe the table sideways to see every column.

Read down the month-to-month column and the first real difference appears. Optery will sell you a month for $3.99 and let you look at your own exposure report for nothing. DeleteMe sells no monthly plan on any tier, has no free version and runs no free trial, so its minimum commitment is $129.00 charged today. If you are not sure you want a removal service at all, that difference decides it before price does.

Which is cheaper for one person?

It depends entirely on whether you want a human, and this is where most comparisons go wrong by putting DeleteMe's $129 next to Optery's $39 and declaring a winner. Those two plans do different jobs. Optery Core is fully automated and Optery says so plainly on its own pricing page: no human privacy agent is assigned for quality assurance or special circumstances. DeleteMe assigns one on every plan it sells.

Line the tiers up by what they actually contain and the picture inverts:

• No human, cheapest possible. Optery Core at $39.00 a year wins with nothing close to it. DeleteMe does not compete here because it has no automated-only tier.
• Human on the account, one person. DeleteMe at $129.00 against Optery Extended at $149.00. DeleteMe is $20 cheaper.
• Everything, one person. Optery Ultimate at $249.00 adds unlimited custom removals across 950+ sites and priority support. DeleteMe's nearest answer is Premium at $180.00, sold to US residents only: 15 more broker sites and 60 custom removal requests a year instead of the standard plan's 40, but still a capped number of custom requests rather than unlimited.

That $20 gap is narrow enough that it should not decide anything. What should decide it is the reporting. Optery Extended sends before-and-after screenshots roughly every 90 days, showing the listing as it was and the same URL after removal, and it will blur your home on Google Maps and Apple Maps. DeleteMe sends a quarterly privacy report summarizing what was found, removed and relisted. Screenshots are proof; a report is a summary. If you have ever wondered whether a removal service actually did anything, that is the column to buy on.

One timing note. Optery is currently running a summer sale with a promo code for 20 percent off at checkout, which would take Extended's first year to about $119.20 and Core to about $31.20. Promotions come and go, so check whether it is still live rather than budgeting on it. DeleteMe runs no equivalent public discount.

Which is cheaper for a family?

DeleteMe, and it is not close. This is the single biggest structural difference between the two companies, and it is the reason a comparison written for one person gives the wrong answer to half the people reading it.

Optery prices strictly per person. There is no household plan and no multi-seat discount, so covering four people on Extended means buying four Extended subscriptions at $149.00 each, which is $596.00 every year. DeleteMe's four-person plan is $329.00 for a year, or $499.00 billed once for two years. On the two-year plan that works out at $62.38 per person per year.

Swipe the table sideways to see every column.

The crossover is at two people, and after that it runs away. By four seats, DeleteMe on the two-year plan costs less than half what Optery Extended does for the same number of people with a human agent on each. That $62.38 per person per year is, as far as we can find, the cheapest human-assisted removal seat any US vendor publishes. If you are covering a household, this is the whole argument and everything else in this article is a detail.

You could of course mix: DeleteMe for the adults who need an agent, Optery Core at $39.00 for teenagers with a thin footprint. Nothing stops you, and for a family of four that combination lands near $250 a year with more control than either single plan gives you.

What about the site counts?

Treat every number in this paragraph as a claim, not a measurement, because no vendor in this category is audited and each counts differently. DeleteMe states on its own sites page that it removes private information from 986 data brokers, and publishes the list, though the wording describes brokers it has found and removed data from rather than a per-plan coverage promise. Optery publishes per-tier figures: 375+ sites on Core, 555+ on Extended and 630+ on Ultimate, with lower numbers of 150+, 325+ and 400+ if you do not enable its Expanded Reach option, plus custom removals across 950+ sites on Ultimate.

Optery's disclosure is the more useful of the two, precisely because it tells you what you lose by not turning a feature on. A tier-by-tier number you can act on beats a single large cumulative number you cannot. In practice the top ten or fifteen people-search sites carry most of the exposure that actually affects you, and every service here covers those, so a difference of a few hundred long-tail brokers matters far less than the marketing implies.

Buying seats for a team rather than a family

Both companies sell to businesses and neither publishes what that costs. DeleteMe's business tier is a contact-sales conversation, and the pricing configuration behind its consumer plan cards defines four further product tiers above the standard one, running from $180 to $5,000 a year for a single person, which is a reasonable indication of where an executive-protection quote starts. Optery sells business plans through its own sales process on the same basis.

The practical advice for a company buying this is unglamorous: it is a per-seat annual subscription like any other, it renews automatically, and it belongs tracked alongside the rest of your software spend rather than on somebody's personal card as an expense claim. Removal subscriptions are especially easy to forget, because the product works quietly and nobody logs in to it, which is exactly the kind of renewal that gets discovered a year late.

The honest verdict

Buy Optery Core at $39.00 if you want the cheapest real coverage and do not need anyone chasing a stubborn broker. Buy Optery Extended at $149.00 if screenshot proof matters to you, or if you want to start on the free tier and see your own exposure before paying anything. Buy DeleteMe at $129.00 if you want a human on the account and are covering one person, and buy DeleteMe's family plan without much further thought if you are covering three or four, because nothing else is close on price per seat.

Whichever you pick, price the renewal rather than the first year. Both services are selling maintenance, not a cure: brokers rebuild profiles from voter files, property records and marketing lists on a rolling basis, so a listing removed in March says nothing about a record created in September. That is the honest reason these are subscriptions rather than one-off cleanups, and it is also why the free route runs out. We go through where exactly it runs out in whether data removal services are worth it. For the full workup on either vendor, the complete DeleteMe rate card and the Trustpilot numbers are in our DeleteMe review, the cost breakdown is on the DeleteMe pricing page, and the switching options are in Optery alternatives, with the full tier-by-tier assessment in our Optery review. If you want to start for nothing today, the data broker opt-out list covers the sites worth clearing first.