OneRep Review 2026: OneRep Pricing, Cost, and Is OneRep Legit?
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The short answer
OneRep is a legitimate US data removal service run by OneRep LLC, SOC 2 Type II compliant, rated 4.7 out of 5 across 545 Trustpilot reviews, and it now sells four plans rather than the two most reviews describe. Individual is $8.33 a month billed annually and Family covers six people for $15.00 a month, which is $30.00 per person per year and the cheapest published seat in the category. The detail that decides the tier: the 877 data brokers OneRep headlines are only on the two Pro plans. Individual and Family cover 318 public people-search sites, about 36 percent of the advertised number. The reason buyers question the brand is ownership, not delivery.
Last updated 2 September 2026. Every price and every site count here was read on that date from OneRep's own rendered pricing page, and the Trustpilot figures from its Trustpilot profile the same day. Annual totals and per-person figures are our arithmetic on the rates OneRep publishes, shown in full so you can check the working. We sell a competing product, which is exactly why this page cites a source for every number instead of asking you to trust us.
OneRep pricing: all four plans, and what each one covers
OneRep restructured its rate card and now sells four plans. Two of them, both labelled Pro, are new, and almost every OneRep review still in circulation describes a two-plan lineup. Here is the current card in the annual view, which is what the pricing page loads by default.
Swipe the table sideways to see every column.
| Plan | Seats | Shown as a month, billed yearly | Twelve months of that rate | Per person, per year | What it covers |
|---|---|---|---|---|---|
| Individual | 1 person | $8.33 | $99.96 | $99.96 | 318 public data broker sites |
| Family | Up to 6 people | $15.00 | $180.00 | $30.00 | 318 public data broker sites |
| Individual Pro | 1 person | $15.95 | $191.40 | $191.40 | 877 brokers, plus unlimited custom removals |
| Family Pro | Up to 6 people | $29.95 | $359.40 | $59.90 | 877 brokers, plus unlimited custom removals |
Two notes on how to read that. The dollar figures in the third column are OneRep's own, taken off the plan cards. The annual totals and the per-person column are ours, worked out by multiplying the published monthly rate by twelve, so $8.33 becomes $99.96 and $15.00 becomes $180.00. OneRep's checkout has historically rounded the individual plan to $99.95, a difference of one cent that matters only if you are reconciling a receipt.
The pricing page also carries a month-to-month toggle advertising savings of up to 47 percent for paying annually. Those monthly figures load only when you click the toggle, so we are not going to print numbers we could not read. Budget against the annual rates above, which are the ones your renewal will use.
Every plan opens with a free 5-day trial, and OneRep displays a money-back guarantee beside the plan cards without printing the window on the card itself. Incogni and DeleteMe both sell with no trial at all, so this is a genuine advantage: you can see what OneRep finds on your name before any money moves. For the full field on price alone, see our comparison of the best data removal services.
What the reviews miss
OneRep advertises 877 data brokers. The plan most people buy covers 318 of them.
The 877 figure is honest arithmetic on OneRep's part: 318 people-search sites plus 559 non-public data brokers, and OneRep names every one of them in a list you can read on the pricing page before you buy. What the marketing does not put next to the number is which plans it applies to. Both Pro plans get the full 877. The Individual plan at $8.33 a month and the Family plan at $15.00 a month get the 318 public sites and stop there.
Swipe the table sideways to see every column.
| Plan | Price | Brokers you actually get | Share of the advertised 877 |
|---|---|---|---|
| Individual | $8.33 a month | 318 sites | 318 of 877, or 36 percent |
| Family | $15.00 a month | 318 sites | 318 of 877, or 36 percent |
| Individual Pro | $15.95 a month | 877 brokers | All of it, plus unlimited custom requests |
| Family Pro | $29.95 a month | 877 brokers | All of it, plus unlimited custom requests |
This is the second time this year we have found the same shape in this category. Optery headlines 380+, 560+ and 635+ sites by tier, then prints 150+, 330+ and 405+ in the same sentence for anyone who has not switched on a setting called Expanded Reach, a flat gap of 230 sites on every paid tier. We wrote that up in our Optery review. OneRep achieves the same effect with an upsell instead of a setting. Neither company is lying. Both are quoting a number that most of their paying customers do not receive.
The practical rule: in this category, read the plan card and not the homepage, and treat any single coverage figure as a claim about the most expensive tier until you have checked.
The 559 non-public brokers are the reason to consider a Pro plan
Most of this industry sells removal from people-search sites: the Whitepages and Spokeo layer that publishes your address next to your relatives' names and shows up when somebody searches you. That is 318 of OneRep's 877. The other 559 are a different animal. They are the advertising, data-enrichment and B2B contact companies that never publish a profile page at all: ZoomInfo, Zeta Global, Veraset, Versium, Wiland, VideoAmp and hundreds more, all named on OneRep's own page.
That layer is worth understanding because it is where the money is and where almost nobody removes you. You cannot find yourself on ZoomInfo the way you can find yourself on FastPeopleSearch, so the exposure is invisible until a recruiter or a sales tool surfaces your mobile number. Privacy Bee itemizes a comparable roster of 1,122 across the same categories. Incogni reaches part of it through custom removal requests on its Unlimited tiers. Optery and DeleteMe are built around the public people-search layer.
So the Pro tiers are not simply a bigger version of the cheap ones. They are a different product aimed at a different worry. If what bothers you is the profile page a stranger can pull up with your name, the 318-site plans do that job for $8.33 a month. If what bothers you is your phone number circulating inside sales and ad tooling, Family Pro at $59.90 per person per year is the cheapest published route to that coverage anywhere in this category. Our breakdown of what data removal covers walks through both layers.
Before you buy
Five things about OneRep that the star ratings do not tell you
The 877 brokers OneRep headlines are not on the plan most people buy
OneRep's marketing number is 877 data brokers, and it is a real number: 318 people-search sites plus 559 non-public brokers, every one of them named in a public list on the pricing page. But 877 is attached to the two Pro plans only. The Individual plan at $8.33 a month and the Family plan at $15.00 a month cover the 318 public sites and nothing else. If you buy on the headline and pick the cheaper tier, you bought 36 percent of what you read.
It is the second vendor this year to gate most of its advertised coverage
Optery advertises 380+, 560+ and 635+ sites by tier, then prints 150+, 330+ and 405+ in the same sentence for anyone who has not switched on a setting called Expanded Reach. OneRep does the same thing with an upsell instead of a setting. Two of the four largest services in this category quote a coverage figure that most of their paying customers do not actually receive. Read the plan card, not the homepage.
The non-public broker list is the genuinely new thing here
The 559 non-public brokers OneRep names are not people-search sites. They are the advertising, data-enrichment and B2B contact layer: ZoomInfo, Zeta Global, Veraset, Versium, Wiland and hundreds like them. Almost nobody else in this category will remove you from those, and almost nobody publishes the list. Privacy Bee itemizes a comparable roster. If that layer is what worries you, the field narrows to two vendors fast.
The 4.7 Trustpilot score is the highest in the category, and it is solicited
OneRep holds 4.7 out of 5 across 545 Trustpilot reviews, ahead of Incogni at 4.3, Optery at 4.1 and DeleteMe at 3.7. Trustpilot flags the profile as one where the company invites customers to review, which Trustpilot itself notes can bias a score. It also records that OneRep replied to 83 percent of its negative reviews, which is a better signal of how the company behaves than the star average is.
The ownership question is real, and it is the reason people search this brand
In March 2024 KrebsOnSecurity reported that OneRep founder and chief executive Dimitri Shelest had launched dozens of people-search services. Shelest publicly acknowledged retaining an ownership stake in the data broker Nuwber, which he founded around 2015, and stated that Nuwber and OneRep share no information. Mozilla, which used OneRep for Monitor Plus removals, said it would wind the partnership down and completed that on 17 December 2025.
Is OneRep legit, who owns it, and what do the reviews say?
OneRep LLC is a real operating company. Its Trustpilot profile lists it at McLean, United States, its site footer carries a SOC 2 Type II compliance mark, it publishes a full rate card and the complete list of brokers it covers, and it says more than two million people have used it. It holds 4.7 out of 5 across 545 Trustpilot reviews, the highest average of any service in this category. Trustpilot notes two things worth carrying alongside that number: OneRep invites its customers to review, which Trustpilot itself says can bias a score, and OneRep has replied to 83 percent of its negative reviews.
Swipe the table sideways to see every column.
| Service | Trustpilot rating | Sample size | What to know about the number |
|---|---|---|---|
| OneRep | 4.7 out of 5 | 545 reviews | Invites customers to review. Replied to 83 percent of negative reviews. |
| Incogni | 4.3 out of 5 | 2,927 reviews | The largest sample in the category by a wide margin. |
| Optery | 4.1 out of 5 | 222 reviews | PCMag Editors' Choice for data removal. |
| Privacy Bee | 4.0 out of 5 | 13 reviews | The sample is too small to compare against the others. |
| DeleteMe | 3.7 out of 5 | 261 reviews | Its own site cites 4.7 across 400+ from a separate pool. |
The ownership question, stated plainly
In March 2024 KrebsOnSecurity reported that OneRep's founder and chief executive, Dimitri Shelest, had launched dozens of people-search services. Shelest publicly acknowledged retaining an ownership stake in the data broker Nuwber, which he founded around 2015, and stated that Nuwber and OneRep share no information. Mozilla, which had used OneRep to power removals inside Monitor Plus, said shortly afterwards that it would wind the partnership down, and completed that on 17 December 2025 by discontinuing Monitor Plus and issuing prorated refunds.
Two fair readings exist and you should pick your own. One is that a person who has built people-search sites understands better than anyone how to get you off them. The other is that paying a company whose founder holds a stake in a data broker to remove you from data brokers is a conflict you would rather not fund, whatever the assurances. Nothing in the public record suggests OneRep has failed to deliver removals. We go through the reporting, the dates and Mozilla's own statement in full on is OneRep legit.
OneRep vs Incogni vs Optery vs DeleteMe
Every column below was read on 2 September 2026 from each vendor's own pricing page, including the columns where OneRep loses. If you want the pairwise detail, we keep separate pages for Optery vs Incogni pricing and Optery vs DeleteMe pricing.
Swipe the table sideways to see every column.
| Service | Entry price | Coverage | Human on the account? | Try before you pay | Best for |
|---|---|---|---|---|---|
| OneRep | $99.96 a year for one person, or $180.00 for six | 318 public sites on the entry plans, 877 brokers on the Pro plans | A dedicated privacy expert for complex cases, on the Pro plans only. | Free 5-day trial on every plan, plus a money-back guarantee. | Households: $30.00 per person per year is the cheapest published seat anywhere |
| Incogni | $95.88 a year, or $15.98 month to month | 420+ sites, plus 3,000+ more on the Unlimited tiers | No. Removals are automated. Live phone support on Unlimited tiers only. | No free trial. 30-day money-back guarantee. | One person who wants the simplest automated plan with a real support line |
| Optery | $39.00 a year on Core, or $3.99 month to month | 380+ on Core, 560+ on Extended, 635+ on Ultimate, but only with Expanded Reach on | Yes, from Extended up: a human privacy agent plus before-and-after screenshots. | Genuinely free Basic tier, no card required. 30-day money-back guarantee. | Trying a service before paying, and seeing screenshot proof a listing came down |
| DeleteMe | $129.00 a year. No month-to-month plan at any tier. | 986 data brokers, per its own sites page | Yes. A named privacy expert on every plan, and quarterly reports. | No free tier and no free trial. Satisfaction guarantee, no published window. | People who want a person, not software, working the brokers that refuse |
What a seat actually costs, cheapest first
Headline prices are not comparable across this category because the seat counts differ. Here is every published plan reduced to one number: what one person costs for one year.
Swipe the table sideways to see every column.
| Plan | What you pay | Per person, per year | What that buys |
|---|---|---|---|
| Optery Core, at the maximum family discount | $27.30 a year | $27.30 | Automated, no privacy agent |
| OneRep Family, up to 6 people | $180.00 a year | $30.00 | Automated, 318 public sites |
| Incogni Family, up to 5 | $191.88 a year | $38.38 | Automated, 420+ sites |
| Optery Core, 1 person | $39.00 a year | $39.00 | Automated, no privacy agent |
| OneRep Family Pro, up to 6 people | $359.40 a year | $59.90 | 877 brokers, unlimited custom removals |
| DeleteMe Family, 4 people, 2 years | $499.00 billed once | $62.38 | Named human privacy expert |
| Incogni Standard, 1 person | $95.88 a year | $95.88 | Automated, 420+ sites |
| OneRep Individual, 1 person | $99.96 a year | $99.96 | Automated, 318 public sites |
| DeleteMe Individual, 1 person | $129.00 a year | $129.00 | Named human privacy expert |
| Optery Extended, 1 person | $149.00 a year | $149.00 | Human privacy agent, plus screenshots |
| OneRep Individual Pro, 1 person | $191.40 a year | $191.40 | 877 brokers, unlimited custom removals |
| Optery Ultimate, 1 person | $249.00 a year | $249.00 | Agent, plus unlimited custom removals |
Optery Core at the maximum family discount is the only seat that undercuts OneRep Family, and that price is a floor rather than a quote: Optery advertises up to 30 percent off as you add people without publishing the seat thresholds, so $27.30 is what the discount would produce at its full advertised rate. OneRep Family at $30.00 is the cheapest seat in this category with a fixed published price, which is a different and more useful claim.
So is OneRep worth it?
Buy it if you are covering a household
$15.00 a month covers six people, which is $30.00 each for a year. Nothing else in this category publishes a lower fixed per-seat price. Incogni Family is $38.38 and covers five. DeleteMe's cheapest household seat is $62.38 and needs a two-year commitment paid up front. If you have a family to cover and the public people-search layer is what worries you, this is the value pick and it is not close.
Think twice if you are one person on a budget
$99.96 a year for 318 sites is not a strong single-seat offer when Optery Core is $39.00 and Incogni Standard is $95.88 for 420+. The 5-day trial and the free scan take the risk out of finding out, so use them, but price the Individual plan against Optery Core rather than against OneRep's own headline coverage figure.
The Pro tiers are the interesting part
Family Pro at $59.90 per person per year buys 877 brokers including the 559 non-public ones, plus unlimited custom removal requests and a dedicated privacy expert. For anybody whose exposure sits in sales and advertising tooling rather than on a profile page, that is the cheapest published route to it, and it is the part of OneRep's lineup that no current review covers.
The ownership question is separate from the value question and you should answer it separately. If funding a company whose founder holds a stake in a data broker is a line you will not cross, no price fixes that, and the honest recommendation is Optery or Incogni instead. If you judge a service on what it delivers, OneRep delivers, and 545 reviewers at 4.7 broadly agree. Our Incogni alternatives page covers where to go from here if neither fits.
Frequently asked questions
Is OneRep legit?
Yes. OneRep LLC is a real company, registered in the United States and listed at McLean, Virginia on its verified Trustpilot profile, SOC 2 Type II compliant, and it holds 4.7 out of 5 across 545 Trustpilot reviews. It publishes its prices, names every one of the 877 brokers it covers, and runs a free 5-day trial. The reason buyers keep asking is ownership rather than delivery, and that question is worth reading in full below.
How much does OneRep cost?
Checked 2 September 2026 on OneRep's own pricing page, in the annual view: Individual is $8.33 a month for one person, Family is $15.00 a month for up to six, Individual Pro is $15.95 a month, and Family Pro is $29.95 a month. Twelve months of the Individual rate is $99.96, and twelve of the Family rate is $180.00, which works out at $30.00 per person per year. Every plan starts with a free 5-day trial.
Is OneRep worth it?
For a household, yes: $30.00 per person per year on the Family plan is the cheapest published seat in this category, below Incogni Family at $38.38 and Optery Core at $39.00. For one person it is a harder sell, because $99.96 buys 318 sites where Optery Core buys a broader roster for $39.00. Family Pro at $59.90 each is the cheapest route to non-public broker coverage anywhere.
Is OneRep a scam?
No. It is an operating company with a public rate card, a named chief executive, SOC 2 Type II compliance, a free trial and 545 Trustpilot reviews averaging 4.7. The word turns up in searches because of a 2024 KrebsOnSecurity report on its founder's stake in a data broker, not because of billing complaints or undelivered service. That is a conflict-of-interest question, and a fair one, but it is a different thing from a scam.
Is OneRep safe?
OneRep is SOC 2 Type II compliant, which is an audited control standard rather than a self-declared badge. Like every service in this category it needs your name, past addresses, emails and phone numbers, because nothing can find your listings without them. The consideration specific to OneRep is that its founder has confirmed holding a stake in the data broker Nuwber, while stating the two companies share no data.
Is OneRep free?
No, but every plan opens with a free 5-day trial, which is more than Incogni or DeleteMe offer. There is also a free scan that shows you which people-search sites list your name before you enter a card. Removals themselves start at $8.33 a month billed annually. If you want a free tier that keeps working without a subscription, Optery Basic is the only one in this category, and it reports rather than removes.
Does OneRep work?
Yes, within the limits of what any removal service can do. It scans monthly, files automated opt-outs across its covered roster, monitors data breaches and emails monthly reports. The Pro plans add a dedicated privacy expert for complex cases and unlimited custom removal requests for brokers outside the automated list. What no service can do is make removal permanent, because brokers rebuild profiles from fresh public records.
Does OneRep cost money?
Yes, after the 5-day trial. The cheapest paid plan is Individual at $8.33 a month billed annually, which is $99.96 for the year. The cheapest per person is Family at $15.00 a month for up to six people, or $30.00 each per year. OneRep's pricing page also shows a month-to-month toggle advertising savings of up to 47 percent for paying annually, so the monthly rates run meaningfully higher.
Is OneRep a reputable company?
By the measurable signals, yes: SOC 2 Type II compliance, a published broker list, a public rate card, a 4.7 Trustpilot average across 545 reviews and replies to 83 percent of its negative ones. The mark against it is not service quality but the conflict of interest reported in 2024, and Mozilla's decision to end the partnership it had built on OneRep, which it completed on 17 December 2025.
What is the OneRep app used for?
It is a dashboard rather than a phone app. You enter your name, addresses, phone numbers and emails, OneRep scans its covered brokers for matching records, and the dashboard tracks each removal from found to requested to removed. It rescans monthly, flags new exposures, monitors data breaches and emails a monthly report. On the Pro plans you also submit custom removal requests for brokers outside the automated roster.
OneRep vs DeleteMe: which is better?
OneRep is cheaper on every comparable line: $99.96 a year against DeleteMe's $129.00 for one person, and $30.00 per seat against $62.38 for a household. It also sells a free trial, which DeleteMe does not. DeleteMe puts a named human privacy expert on its entry plan, where OneRep reserves that for the Pro tiers, and DeleteMe covers 986 brokers on every plan rather than gating the number.
Does OneRep have a money-back guarantee?
Yes. OneRep displays a money-back guarantee at the top of its pricing page alongside the plan cards, and every plan opens with a free 5-day trial that runs before any charge. The pricing card itself does not print the refund window, so confirm the exact number of days in OneRep's subscription terms at checkout rather than relying on any review, including this one.
Compare the rest of the field
A review is one column of the decision. These pages cover the others: what each service costs in full, who owns it, and what the free route gets you before you pay anyone.
Is OneRep legit?
The ownership reporting, the dates, and how Mozilla resolved it.
Optery review
Optery tested, including the 230 sites per tier hidden behind a setting.
Incogni review
Incogni tested, including the month-to-month price that is double the rate every review quotes.
DeleteMe review
DeleteMe tested, including the four price tiers above the one its pricing page shows you.
DeleteMe cost and pricing
Every DeleteMe tier on both terms, with the per-person arithmetic worked out.
Privacy Bee and Kanary
The two vendors nobody compares, and the only rate card that names AI sources.
DeleteMe alternative
What to switch to if DeleteMe is not the fit, tier by tier and price by price.
Best data removal services
The whole field ranked, with what each one is genuinely best at.
Data broker opt-out list
Every site to start with, and what each asks for before it will remove you.
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